TaylorMade Golf Equipment And TaylorMade Golf Merchandise Information

TaylorMade-adidas Golf is driving to be the best after acting as a catalyst in the golf equipment industry. The #2 golf club maker, after Callaway Golf, produces metal drivers and irons (300 Series, R500 Series), putters (Rossa), and balls (Distance Plus, Maxfli, TP Tour), which are sold worldwide. Other products include bags, apparel, and accessories, as well as products for women and kids.

TaylorMade-adidas Golf sponsors players on the PGA (Mike Weir, Retief Goosen), Senior PGA (Gary McCord), European PGA, and LPGA (Se Ri Pak) tours. Gary Adams founded TaylorMade in 1979 after discovering that balls struck by metal drivers travel farther than those struck by traditional woods. TaylorMade became part of adidas in the late 1990s.

The TaylorMade-adidas Golf Company has grown significantly in the past four years into a significant stable of brands with revenues approaching a billion dollars this year. The growth is a result of industry-leading performance products in all key categories.

TaylorMade-adidas Golf's goal is to continue growing to become the most commercially successful company in the golf industry. To do this they need to continue to make the best products in the industry and improve how we execute certain dimensions of our business.

TaylorMade's r7 quad driver, cemented their position as the No. 1 metalwood in the world and the No. 1 metalwood brand on the PGA Tour.

TaylorMade Golf Equipment And Merchandise

• R7 Quad Driver - features TaylorMade Launch Control (TLC) - a sophisticated system that permits discretionary clubhead weight to be redistributed in six configurations by means of TLC cartridges and TLC ports. The cartridges are either 2 grams or 10 grams. By repositioning them, you can change the trajectory between high, low, more draw, draw, fade or more fade. Comes with Trajectory wheel, TLC wrench, 4 TLC cartridges and headcover.
  

• R7 XD Irons - possess Inverted Cone Technology, with 100% milled thin titanium clubface, Tuned Performance Cartridge with a Deep-back CG.

• 320 Irons - come with a moderate topline and slight offset - carrying a traditional, yet confident look at address. Each club is optimized for its intended shot: the long irons have a lower center of gravity and negative bounce to help create lift, while the short irons have a higher center of gravity and positive bounce to reduce drag and prevent shots from floating or ballooning.
  

• 360 Irons - are designed and built for added confidence and distance. Like the 320 irons, the 360 set comes with slightly oversized heads, perimeter weighting, the TaylorMade Feel Cartridge, the fortified cavity pad and optimized weighting and bounce for each club. The difference is a thicker topline for added confidence at address and more progressive offset to promote a higher, right to left ball flight.
  
  Rescue Hybrids - Feature a mid-size, low profile clubhead, with a high moment of inertia for forgiveness and low, deep center of gravity to get the ball airborne. Engineered to deliver high, soft approach shots from the broad, functional sole will glide through any lie, promoting solid contact from fairway or rough.

• Monza Corza Double Bend Putter - features an Anti-skid Groove System Insert (ASGI), which drastically reduces skid and bounce, dampens impact vibration, and promotes precise line and optimum speed control - the result is better performance on the greens. In fact, 88% of golfers who tested the Rossa putters had a measurable decrease in backspin and a marked increase in forward spin.

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